WHAT IS VINTAGE?
Strictly speaking, vintage fashion is clothing and accessories that are at least 20 years old. Vinter specialises in vintage fashion from 1900s – 1970s. An item described as vintage should speak of the era in which it was produced, of a certain quality, standard, fashion design and aesthetic. Vintage may or may not be antique. The strict definition of antique means over 100 years old. However, when referring to clothing, this can now often mean anything before 1920.
From a fashion historian's perspective the changing trends of fashion reflect the dynamic transformations of culture as well as religious, economic and political trends. Fashion trends have not happened by chance and almost never stand without historical support or social application from somewhere. Fashion history paints the dynamic evolution of our concept of a woman's (or man's) beauty and their social role, freedoms, and expectations.
Cultural historians generally divide fashion epochs into ten-year periods such as the Belle Époque, The Roaring Twenties, The Swinging Sixties and so on. There are, of course, cultural, class, and demographic differences within each period.
Vintage clothing is from a time before our own, embodying the style and character from another era. Most vintage clothing has been previously worn, but a small percentage of pieces have not. While all our garments and accessories are sourced with only the highest standard of quality in mind, some garments may have slight signs of wear and tear.
"Fashion is a reflection of its time, the mirror of society."
Wearing vintage provides an opportunity to sport beautifully made clothes that are one-of-a-kind, unique pieces of history and above all, environmentally friendly conscious fashion.